Farmers with dogs and sheep on the hill paddock

Golden
Paddock

Oat linen, bark brown and Deep Umber, with the full farm accent suite now added: Harvest Gold, Apricot Rust and Eucalypt. This is the palette update without the existing-site greys, keeping Golden Paddock exactly as Alyssa selected it. Headings set in Georgia, body copy in Montserrat, matching the current website. The existing logo stays exactly as it is.

Suggested direction · Palette update, Option A (no greys) · Review only

Colour distribution

Oat, bark and the farm accents

The ratio controls visual weight across a full page. Oat linen carries the site so the farm photography stays the hero; bark brown grounds it; Deep Umber holds the reading text; and the 3 accents — gold, rust and eucalypt — sit in controlled, equal-weight detail.

60%Oat Linen
Page backgrounds and long content sections
20%Bark Brown
Navigation, footer, feature panels, the white logo
5%Deep Umber
Body text and headings
5%Harvest Gold
Icons, seasonal markers, fact numbers
5%Apricot Rust
Buttons, selected states, links
5%Eucalypt
Tags, filters, botanical detail
Oat Linen#EFE9DF · 60% surface
Bark Brown#4C3A24 · 20% anchor
Deep Umber#3A2F20 · body text ink
Harvest Gold#C08A1E · display accent
Apricot Rust#A85B36 · buttons & links
Eucalypt#7C8A4E · tags & detail
WCAG contrast checks

Accessible colour pairs

Ratios use WCAG 2.2. AA normal text needs 4.5:1. Large text and interface graphics need 3:1. Every pair below is calculated, not estimated.

Ink on oat linen
#3A2F20 / #EFE9DF
Body text and headings
10.82:1
AAA
White on bark brown
#FFFFFF / #4C3A24
Nav, footer, feature panels
10.84:1
AAA
White on apricot rust
#FFFFFF / #A85B36
Primary buttons
4.98:1
AA
White on eucalypt deep
#FFFFFF / #556030
Secondary buttons, focus ring
6.77:1
AA
Apricot rust deep on oat
#843D20 / #EFE9DF
Text links on light surfaces
6.51:1
AA
Bark on oat linen
#4C3A24 / #EFE9DF
Section headings
8.97:1
AAA
Usage note

Harvest Gold #C08A1E (3.05:1 on white) and Eucalypt #7C8A4E (3.75:1 on white) are display colours only: large text, icons and interface graphics (3:1), never body text or button fills. For text links, use Apricot Rust Deep #843D20 (6.51:1 on oat linen). For a secondary button or focus ring, use Eucalypt Deep #556030 (6.77:1 with white). The browser-default link blue is never used.

Interface rules

Website components

Buttons, links, tags, fields and focus states use the same colour roles across the whole website, the shop included — every accent colour gets a real interface job.

Light background

Seasonal collectionFarm trail
Button hoverBark Brown #4C3A24 with white (10.84:1, AAA)
Focus treatment3px eucalypt-deep ring, 3px offset. 6.77:1 with white (3:1 required)

Bark brown section

Seasonal collectionFarm trail
Link treatmentWhite, underlined on hover and keyboard focus (10.84:1, AAA).
MeaningColour is always paired with a text label, never colour alone for status.
Typography

Georgia + Montserrat

Georgia is the serif already used for headings on the live site, kept as-is for continuity. Montserrat is the existing body font, carried through for reading and interface text. Both are already in use — no new licence, no learning curve for the team.

H1 / H2Georgia 400, sentence case, tight leading. Native serif already in use on the current site.
BodyMontserrat 400, at least 16px with 1.6 line height. Montserrat Italic for asides; Georgia is never bolded or italicised for display.
ButtonsMontserrat 700, at least 13px, sentence case.
Labels / tagsMontserrat 600–700 for short labels only. No uppercase paragraphs anywhere on the page.

Inspired by nature. Grown with love.

Nurtured by family in Jarrahdale, WA.
Pasture-raised eggs, raw honey and olive oil from a regenerative family farm 45 minutes south of Perth, sold farm direct at the stall, the markets and online.
Applied type scale

How it sits on a page

Each level below is labelled with its responsive size, weight and role, including where each of the 3 accent colours is used: the working scale for the rebuild.

NavigationMontserrat 600 · 12–13px · letter-spaced, white on bark brown
Hero headlineGeorgia 400 · clamp 44–74px · sentence case, white over photography
Inspired by nature.
Grown with love.
Hero supportMontserrat 400 · 17–19px · max 60 characters per line
Pasture-raised eggs, raw honey and farm-direct produce from our regenerative family farm.
Section headingGeorgia 400 · clamp 30–44px · sentence case, bark brown
Our story
Body copyMontserrat 400 · 16–17px · line height 1.6, deep umber
The Natural Circle is a family owned and run regenerative farm in Jarrahdale, Western Australia: a family of ‘Nature Jedi’ committed to sustainable living, permaculture and working with nature.
Fact blockGeorgia 400 numbers · 24–28px · apricot rust deep, small uppercase labels
45 minSouth of Perth
100%Pasture raised
FamilyOwned & run
ButtonMontserrat 700 · 13–14px · white on apricot rust, hover bark brown
Tags / markersMontserrat 700 · 11–12px · Harvest Gold (seasonal) + Eucalypt (farm trail)
Seasonal collectionFarm trail
Italic noteMontserrat Italic 400 · 14–15px · captions and asides
“Moments in time captured: farm delights, trials and tribulations.”
The Natural Circle logo
Young crops at sunset on The Natural Circle farm

Inspired by nature.
Grown with love.

Pasture-raised eggs, raw honey and farm-direct produce from our regenerative family farm in Jarrahdale, 45 minutes south of Perth.

The family walking through the olive grove with their dogs

Our story: a family of Nature Jedi

We are a family owned and run regenerative farm committed to sustainable living, permaculture practices and holistic management, growing honest food and sharing the farm that grows it.

New seasonFarm trail
45 minSouth of Perth
100%Pasture raised
FamilyOwned & run
The Natural Circle logoJarrahdale, Western Australia · Farm stall open weekends · hello@thenaturalcircle.com.au

Homepage treatment uses The Natural Circle’s own photography from the current website and Facebook, as approved. Layout is illustrative; the rebuild will follow the approved sitemap.